General Electric’s logo was easy to spot in homes
Even light bulbs carried the General Electric logo, featured on appliances large and small— from ranges and refrigerators to toasters and percolators
What can you say about Kleenex Tissue?
Kimberley Clark built a highly successful advertising campaign based on the claim that Kleenex Tissue “pops right up to meet you,” because it is “the only tissue that meets you halfway”.
Buy a Beautyrest for about 1½ cents a night – in 1949
A Beautyrest would cost you half-a-cent more – per night – in 1953!
Ice-boxes were also called refrigerators…
The work of defrosting old-style refrigerators was a daunting chore before Gibson refrigerators, and others, launched the first "Frost-Free" models.
