General Electric’s logo was easy to spot in homes
Even light bulbs carried the General Electric logo, featured on appliances large and small— from ranges and refrigerators to toasters and percolators
Read MoreEven light bulbs carried the General Electric logo, featured on appliances large and small— from ranges and refrigerators to toasters and percolators
Read MoreEvery advertiser begins by buying blank space. The challenge is to fill the space creatively. These trade paper advertisements by The New Yorker are outstanding
Read MoreThe art director’s typography decisions showed little understanding of effective design in this Yellow Pages advertisement that appeared in Printer’s Ink
Read MoreA blue eagle logo created by the US government in 1933 urged consumers to spend money only where companies displayed the NRA symbol on shop windows, packages and advertising.
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