Category: Printing

Lit­tle known facts about the his­to­ry of paper and paper-mak­ing won­der­ful­ly woven togeth­er to cre­ate intrigu­ing adver­tis­ing cam­paign pro­mot­ing Kimberly-Clark’s paper.

The Lino­type machine was the inven­tion that absolute­ly pow­ered the mass-print­ing indus­try. Thomas Edi­son, it is said, called it the “Eighth Won­der of the World.”

“Farewell, Etaoin Shrd­lu,” is a doc­u­men­tary made by David Loeb Weiss, a proof­read­er at The New York Times on the last time the Times­times was pro­duced in hot type. 

Proof­read­ers’ marks and sym­bols are crit­i­cal to effec­tive com­mu­ni­ca­tion between pro­fes­sion­als in the print­ing business